One day can indeed change everything. And that day was on March 20 when Dabawenyos witnessed the launching of the all-new Chevy Cruze at the Chevrolet Showroom in Lanang, Davao City.
The all-new Chevrolet Cruze brings design appeal and quality focus with its compact sedan that introduces new global design language, the four-door coupé styling with planted, close-to-the ground stance, upscale fit and finish quality, high level crash safety ratings, harmonious, flowing interior with dual cockpit look, class-leading rear passenger space, 1.8-liter gasoline engines with full variable valve timing and suspension developed to suit refined tastes.
The all-new Chevrolet Cruze sedan raises the bar for design appeal, build quality and running refinement in Europe’s compact value segment. Backed by a five-star Euro NCAP crash safety rating and an all-new powertrain line-up, the Cruze also heralds the introduction of a new global design language for the Chevrolet brand.
Developed to satisfy refined tastes in design and chassis performance, the Cruze will spearhead the launch of a series of new products that share its design and quality standards. Quite simply, Chevrolet believes the introduction of Cruze has ‘moved the goalposts’ for products seeking to compete successfully in its segment.
The multi-national design team, based in Korea with input from colleagues in Germany, the United States and Australia, were tasked with delivering an all-new compact, notchback sedan that will re-energize the Chevrolet brand.
An arching roofline, extending from the steeply raked windshield into the slim rear pillars, is the defining exterior feature of the Cruze. Combined with a relatively short rear deck, it brings four-door coupé-like looks to this market segment for the first time.
The Cruze has a well-planted, close-to-the-ground stance with its wheels located at the outer edges of the tautly drawn bodywork. A distinctive concave shoulder line flows along the sides of the car into the rear deck lid and is set to become a new signature Chevy design feature. The upscale visual appearance is also reinforced by clean, uncluttered bodywork free from moldings or trim.
The svelte looks are backed by a competitive 0.31 co-efficient of drag and a build quality with attention to detail typical of products costing far more. A best-in-class fit and finish for panel gaps and shut-lines contribute to the quality, ‘hewn from solid’ appearance.
Conveying a sporty yet warm ambience, the five-seater cabin is typified by harmonious, flowing lines and the application of grained, soft-touch materials. It is a high quality execution that transcends the compact value segment.
Class-leading features include the flush fit of panels, with exceptionally tight gap tolerances, and generous rear passenger leg, head and shoulder room, despite Cruze’s signature sloping roofline.
The Cruze uses a wire mesh construction to distribute weight more evenly, a firmer foam filling and deeper bolstering for the cushions and seat-backs, front and rear.
The fabric upholstery includes high quality French seam stitching that provides excellent durability and eliminates the possibility of a ‘stretched-seam’ appearance over time. Leather upholstery is standard for the top LT specification.
Chevrolet Philippines will continue to distribute a full line of Chevrolet products from the sub-compact Spark, Aveo Sedan, Optra wagon, Captiva, and Tahoe to the full-size SUV, Chevrolet Suburban. Consequently, Chevrolet Philippines will introduce new and exciting products in the coming months.
For more information, visit their showroom at Km. 7, J.P. Laurel Avenue, Lanang, Davao City or call telephone numbers 300-7777; 235-3811; 235-3813. And TEST DRIVE the Chevrolet Cruze yourself. You may also visit their website at www.chevy.com.ph ; or link to their facebook account: chevrolet_davao@yahoo.com for more updates.
