SHIFT TO THE ONLY 3-IN-1 FRANCHISE STORE and triple your opportunity to success in one win-win business with Aquabest, Oxyplus and Laundrybest Combo Store!
GQWEST Inc., the country’s premier water franchise company is “shifting” to improve its business model and the culture of drinking water in the Philippines.
Recently, the company introduced its Shift Happens campaign which would lead to the upgrading of its water refilling stations and the launch of new innovations. These include the company’s Combostore concept.
The Combostore franchise integrates three tried, tested, and successful concepts into one. Bundled in the package are GQWEST’s Aquabest, Laundrybest, and Oxyplus brands.
Aquabest is the company’s flagship brand, which has found ways to increase water recovery rates to 60 percent, they found that adding a laundromat to the refilling station eliminates discarded water altogether. Laundrybest, uses eco-friendly detergents that doesn’t harm the environment. The company’s signature Grander technology alters the water’s molecular structure making the washing process more efficient, allowing less detergents to be used.
The company has used this dual store concept for some time, and it has been very successful due to the synergistic effects of the two franchises. The consumers love the dual stores, due to the convenience they offer.
The consumers can have their clothes picked up, and delivered as they order their bottles free of charge. As part of its commitment to give its consumer’s better value the company added its Oxyplus, oxygenated alkaline water, brand to the dual stores to form the 3 in 1 Combo Store, the first ever in the country.
Individually, the brands are all very successful and widely known; together they form a revolutionary and holistic way of looking at the water franchise industry.
Franchisees of the Combostore stand to benefit from the expanded target market and synergies resulting from the fusion of the three brands.
This triples their opportunities and chances for success without spending to individually invest in the three brands. The concepts offer a faster return period and better margins. Compared to other water franchising concepts, it is more efficient and sustainable. It does this by maximizing the use of every resource from the water to the manpower of each store.
“We believe that people now prefer products with added value. In line with this we would like to shift our stores from merely providing clean water to also helping keep them healthy,” says Tan. Furthermore, Tan believes that the introduction of structured water will induce a paradigm shift in the way people view and consume water.
