Phoenix Petroleum Philippines’s TV commercial ‘The Journey’ bagged the award for Best TV Ad-Branded under the advertising category in the 33rd Catholic Mass Media Awards Night held on October 19, 2011 at the San Carlos Seminary Auditorium in Edsa, Guadalupe, Makati City.
The CMMA annually recognizes and honors the best values-oriented works in radio, print, television, cinema, music, and advertising. It is considered one of the most prestigious and credible award-giving bodies in the country.
The award is Phoenix Petroleum’s first CMMA recognition.
The first corporate TV advertisement of Phoenix illustrates how far a man would go to be with his family, and the company that brings him there. It is a touching story of love for family, a moving story of a man in a long, hard journey and the faith that overcomes distance.
It was launched early this year for the company’s “Ikaw, Anong Trip Mo?” campaign.
CMMA’s criteria for judging are based on the late Pope John Paul II’s Ethics in Media and the document of the Second Plenary Council of the Philippines (PCP II). It includes: love for God, love for truth, respect for natural environment, promotion of positive Filipino values, and love for family and life.
The Catholic Mass Media Awards was organized in 1978 through the Archdiocese of Manila by His Eminence Archbishop Jaime Cardinal L. Sin. For years, it has been receiving thousands of entries from all over the country.
Phoenix Petroleum Philippines is the fastest growing independent oil company today with an expanding network of operations nationwide. It is engaged in the business of trading refined petroleum products and lubricants, operation of oil depots and storage facilities, and allied services.
The CMMA annually recognizes and honors the best values-oriented works in radio, print, television, cinema, music, and advertising. It is considered one of the most prestigious and credible award-giving bodies in the country.
The award is Phoenix Petroleum’s first CMMA recognition.
The first corporate TV advertisement of Phoenix illustrates how far a man would go to be with his family, and the company that brings him there. It is a touching story of love for family, a moving story of a man in a long, hard journey and the faith that overcomes distance.
It was launched early this year for the company’s “Ikaw, Anong Trip Mo?” campaign.
CMMA’s criteria for judging are based on the late Pope John Paul II’s Ethics in Media and the document of the Second Plenary Council of the Philippines (PCP II). It includes: love for God, love for truth, respect for natural environment, promotion of positive Filipino values, and love for family and life.
The Catholic Mass Media Awards was organized in 1978 through the Archdiocese of Manila by His Eminence Archbishop Jaime Cardinal L. Sin. For years, it has been receiving thousands of entries from all over the country.
Phoenix Petroleum Philippines is the fastest growing independent oil company today with an expanding network of operations nationwide. It is engaged in the business of trading refined petroleum products and lubricants, operation of oil depots and storage facilities, and allied services.
