Manila, Philippines – The COVID-19 pandemic has brought a wave of anxiety, fear, and uncertainty to many, and it is not sparing even the strongest, most driven women we know. Routines were disrupted, travel plans were postponed, work and businesses were put on hold. While the biggest question of many remains to be “When will life go back to normal?”, we found women who did not just wait and allow today’s constraints stop them from moving. In an empowering video by MODESS®, the girl power brand shared the stories of its newest Angel, Jane de Leon, along with 8 other women who redefined their freedom to move.
“Tulad ng marami sa inyo [Just like most of you], I had big plans for 2020,” opened up Jane whose preparations for an upcoming iconic role was halted by the pandemic. Amidst the limitations, Jane focused her energy on working towards improving herself and her craft. “I’m really excited to go back to shooting but for now, I push myself to train every day, and I take the time to really study my next role.” The 21-year-old actress has been sharing snippets of her workouts on social media and hinted about doing more vlogs on her YouTube channel.
In a time when it’s difficult to feel free, MODESS® understands how, just like Jane, a lot of women may feel anxious, confused, and even powerless. In celebration of Independence Day, we asked courageous Filipinas to share the challenges that they faced at the start of the crisis, how they got back up, and how they reclaimed their freedom to move despite today’s circumstances.
“When the ECQ started, my mental, physical, and emotional health were all over the place. I couldn’t workout, I couldn’t do anything,” cycling instructor Patricia Prieto admitted. When fitness gyms and studios closed at the start of the lockdown, the routines of women like Patricia, dance instructor Sam Corrales, yogi Sophie Albert, and fitness enthusiast Crisha Uy were disrupted. But these girls knew that they’re stronger and bigger than today’s challenges. “Eventually, I was able to come up with a new routine for myself. I now workout more consistently and have more strength and push to do a lot of things,” added Patricia.
For travel enthusiasts Arianne Bautista and Erika Rabara, 2020 was supposed to be a year filled with trips and adventures. Despite the cancelled trips, these girls have found ways to keep doing what they love to do. For Arianne, it’s all about continuing to create good content and planning for future trips. Erika, on the other hand, allows her mind to travel by reading more about the different places that she wants to visit. “Being free to move today doesn’t have to be about physically travelling. It’s about how far you can travel with just your mind,” Erika shared.
Like many business owners, Ira Oyco and Rhea Bue had to stop the operations of their shops for a while. While it was a difficult decision to make, these two women dealt with the situation like true girl bosses. Rhea and Ira turned their homes into makeshift studios to shoot their collections and studied the effects of the pandemic to online buyers in order to protect their businesses.
“MODESS® is one with today’s limitless Pinays who continue to move, achieve, and go beyond the limitations of today’s situation,” shared the Senior Brand Manager for MODESS® Frankie Velante.
MODESS® offers a range of sanitary protection that caters to specific needs of women, so that nothing can stop them from making their move. MODESS® introduces its first and only flexi-move pad, the new MODESS® Body Adapt Longs. Designed with a unique body adapt shape, the new MODESS® Body Adapt Longs keeps its shape as you move for up to zero leaks so you can have 100% Freedom to Move.
Watch the full video at www.facebook.com/modessangelsofficial/.