Ipanema unleashes DC’s fashion animal

Picking up steam from its successful Bonifacio High Street extravaganza at the onset of 2012, world-renowned Brazilian flip-flop brand Ipanema once again took a flock of stylistas in an extraordinary feast of the senses. This time, Ipanema’s distinct jovial, fun spirit—embodied in its brave array of footwear designs—was restaged in Davao last Friday, October 12, at the Abreeza Mall Activity Center.
In line with the brand’s style sensibility of igniting the fashion animal in its market of go-getters, the Ipanema Urban Jungle Fashion Show was an unforgettable display offresh, animated pieces from the stylista-friendly brand.
Exuding the festive and exotic vibe of the beaches of Brazil, Ipanema has long since created a name synonymous to creativity and fun, coming up with a bevy of collections featuring a lauded mix of bright colors, bold prints and vibrant patterns.
The fiercest go-getters gathered and witnessed an exhilarating runway show-cum-fashion festival similar to the raved about fashion parade in Manila that has collected a number of the Metro’s “it” list for audience members.
Encompassing diverse tastes and personalities of today’s breadth of stylistas, the unique show at the Abreeza Activity Center was dubbed as a night dedicated to the unraveling of the fabulous “fauna” of new Ipanemaflipflop styles. No short of a majestic display of mythical creatures translating stories captivating each style and taste of the footwear brand’s new collection.