The recent super typhoon that struck parts of eastern Philippines teaches Filipinos a very important lesson in disaster-preparedness and most importantly, stresses the ever important need to connect with family during times of calamity. Noting this eminent need and The Filipino Channel’s (TFC) mission to accompany overseas Filipinos (OFs) in their life journey outside the Philippines, the network recently partnered with fast-rising Android manufacturer Cloudfone to provide OFs a single, breakthrough solution to their communication and programming needs in Hong Kong. With the revolutionary TFC Load-n-Watch, TFC, through official distributor, Cloudfone, enables OFs in the country to be informed and entertained anytime and anywhere, while keeping them in touch with home.
During the launch of TFC Load and Watch recently held at the Worldwide House’s activity area in Hong Kong, ABS-CBN Global Ltd. Chief Operating Officer Raffy Lopez shared how the revolutionary service is a fulfillment of the role of broadcast television in bringing distant Filipinos close to home, a dream of his father, ABS-CBN Corporation Chairman Emeritus Eugenio Lopez Jr. “When I founded TFC almost 20 years ago in my garage, I had in mind the vision of my father to connect the Philippines – with all its laughter, tears, beauty, strength, heroism and promise – to the Filipinos all over the world. We wanted to touch each and every one of you (OFs),” Lopez said.
TFC Load-n-Watch captures and shares these emotions and values via ABS-CBN programs and other Filipino content distributed by the network, now made available by the service even without internet access. To enjoy these programs from TFC Load-n-Watch, OFs can simply visit the Cloudfone store. For only HK$1,000, Filipinos can get their own Cloudfone Android-based smartphone Excite 402D device and load the best homegrown content from ABS-CBN.
Through TFC Load-n-Watch’s affordable content bundles, Pinoys can choose the way to enjoy their favorite programs through personalized viewing on their Cloudfone Excite 402d. Priced affordably at only HK$20, Filipinos in HK can enjoy their teleseryes (currently airing on TFC’s platforms worldwide) via the Dramadness bundle or classic teleseryes via Dramathon. For the price of a cup of coffee, Filipinos on-the-go can enjoy uninterrupted viewing of a total of 20 to 25 episodes of their choice teleseryes, anytime, anywhere within a 30-day period.
According to one Filipina who visited the store during the launch, “Buti nalang dinala ninyo ang TFC Load-n-Watch dito sa Hong Kong kasi tulad ko, wala akong TV sa kuwarto sa bahay ng amo ko, at ang cellphone ko wala rin namang internet (TFC Load-n-Watch is good news for me because I do not have television over at my employer’s house and the phone that I use has no internet service).” She vowed to return with her friends on their next pay day to avail of TFC Load-n-Watch.
On top of the content, customers can also enjoy a 14-day free access to TFC.tv Lite, an easy, affordable plan which can be enjoyed upon registering on TFC’s official online service – TFC.tv.
With the TFC.tv Lite free 14-day access, Filipinos can enjoy TFC.tv’s current programs, including the latest news in the Philippines, online and on-demand when they avail of internet access from a service provider of their choice. TFC.tv, dubbed the digital tambayan of the global Pinoy, lets subscribers share and talk about the homegrown Kapamilya content they enjoy and love through its chat facility.
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