FASHION TO THE PEOPLE

UNIQLO Launches Its Newly Expanded SM Lanang Premier Store

Dabawenyos love to dress up, but one thing is certain, we love fashion that is aesthetically pleasing and functional which is why many Davao urbanites love Uniqlo.

Known for its philosophy of LifeWear, functional fashion for daily living, the Japanese global apparel retailer recently gave a Uniqlo Style Talks last July 19 at the Atrium of SM Lanang Premier with Miss Universe 2015 Pia Wurtzbach and stylist Bea Constantino showing the latest LifeWear styles from the brand’s 2019 Autumn/Winter Collection. Uniqlo’s Davao VIPS were later given an exclusive preview and shopping day of Uniqlo’s bigger SM Lanang Premier store.

A marked distinction from its previous sales area of 767 square meters, the store brings with it 1,414 square meters of new shopping space. Aiming to give customers in the area a brand new shopping experience with a wider variety of clothing choices, the expanded Uniqlo SM Lanang store is currently the largest Uniqlo store in Mindanao.

From classic denims, sportswear, jackets, bags, and Uniqlo’s famous UT printed shirts, there is always something for everyone at Uniqlo SM Lanang Premier. To make the re-opening more exciting, Uniqlo announced discounts on select pieces store-wide.

From July 19 to 21, customers can also get a chance to pick their freebie with a minimum purchase of PHP 3,000. Shoppers can get a chance to take home either Uniqlo Gift Cards or a Uniqlo dry bag.

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