The biggest tourism event in the region launches its 4th year with a huge selection of events and activities this summer.
Visit Davao Fun Sale will run from April 16 to May 31, 2017 featuring offerings in airfare, accommodations, tours, dining, shopping, beauty and wellness, as well as sporting events, arts and nightlife. The event will highlight sports and leisure events in Mati, Davao Oriental, Mt.Apo, Island Garden City of Samal and Davao City.
Speaking during Davao City Tourism Association’s (DATA) Tourismo Café at Park Inn by Radisson, Department of Tourism Region XI Director Roberto P. Alabado III said the government, in partnership with the private sector, aims to come up with a bigger edition of VSDF.
“There is so much to see,to do, and to appreciate in Davao, and we put together a unique set of events and activities to reflect that,” said Alabado.
Davao City Councilor Al Ryan Alejandre who is also the Chair for Tourism and Beautification said VSDF has expanded from mainly featuring sale events in Davao to a wider range of activities in the entire region.
“Aside from Kadayawan, the City Government and the private sectors find ways to get tourists to visit Davao,” he said.
For this year, other tourism campaigns include “Davao Life is Here”, “Experience Davao Oriental”, “Spectacular Sta. Cruz”, “Visit Samal Islands”, “I Love Mati”, and “Basta Davnor, The Best”.
“Whether you’re into shopping, sports, arts, or even if you just want a quiet relaxing evening at a nice local restaurant and then go for a roadtrip in the region, we have something for you,” said VSDF executive committee chair Benjamin Lizada who stressed now is the right time to visit Davao region.
According to Alabado, a 10 percent increase in tourist arrivals is projected from last year’s 172,000 arrivals in April and 165,866 in May. A 4 percent increase was recorded last year in the same periods despite the election spending.
Meanwhile, Lizada said upon the launching of VSDF in 2014, tourist arrivals in April and May spiked up to the same figures recorded during August’s Kadayawan celebration at around 160,000.
To firm up their partnership for the event, a memorandum of agreement was inked by DOT-XI director Roberto Alabado and VSDF execom chair Benjamin Lizada.
VSDF will use the social media hashtag #RockSummer to catapult an organic social media campaign featuring the VSDF flagship events.
The Visit Davao Fun Sale is organized by the Davao Fun Sale Execom in partnership with the Department of Tourism and co presented by the City Government of Davao, AirAsia, Bonamine, BPI Cards, Cebu Pacific and Tanduay.
