DATA partners with Globe Business to help rejuvinate tourism industry 

Davao Tourism Association the largest and also the oldest tourism organization in Mindanao has partnered with Globe Business to help DATA members in eventual recovery by providing connectivity and digital solutions.

 

The partnership will help micro, small and medium enterprises in the tourism sector adopt digital technologies to help pave the way for safe and steady recovery.

 

“Globe Business continues to be a partner to MSMEs as they restart tourism. Technology will play an important role in the tourism industry’s road to recovery and Globe Business is here to guide and support businesses in their digitalization journey,” said Globe Business MSME Group, Strategy and Marketing Head Maridol Ylanan

 

Under the year long Globe Business Safe Recovery campaign, partner tourism organizations will be offered top-notch digital solutions to help their businesses bounce back from the lingering effects of the pandemic.

 

They will also be provided access to learning sessions to increase their digital transformation capability and to platforms such as KonsultaMD and SGS Hygience Monitored Program to enable them to address consumer concerns on health and safety. These initiatives aim to help them manage their recovery in a way that is sustainable for their businesses and safe for their customers.

 

“DATA’s partnership with Globe Business will help us realize our purpose of helping our members contribute to the development of Davao tourism especially since we are in the digital age,” said DATA President Gatchi Gatchalian. “We are looking forward to more collaboration as we digitally equip our members to face our current challenges and thrive in the new environment.”

 

Apart from DATA, Globe Business has partnered with Palawan Tourism Council (PTC), and Hotel, Resort and Restaurant Association of Cebu Inc. (HRRACI) in the campaign. (PIA/RG Alama)

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