There is something about Japanese designs that really make me want to shop. From small knickknacks, to simple toys, to electronics, stationary, skin care, and whatnot, Japanese-designed items never fail to bring a smile to my face, and my face is smiling more with the opening of the first MINISO store in Davao at the second level of the main mall of SM City Davao.
What is MINISO you ask? MINISO is a Japanese designer brand that is jointly founded by Miyake Junya and Chinese young entrepreneur Ye Guofu. it was established in Tokyo in 2013 and opened its first store in China, quickly expanding across the region since then.
The brand advocates fashionable and relaxed lifestyle and directs a superior products consumption pattern. The brand pursues a life philosophy of “simple, natural and quality” and a proposition of “coming back to nature, and reverting to the essence of products”. It has been advocating the philosophy of quality life and respecting the needs of customers. It dedicates itself to providing customers with quality, creative and low-price products.
Almost anything and everything cute, stylish, and functional can be found when one steps into a MINISO store, from creative home necessities, health and beauty, toys, fashion jewelry, stylistic gifts, seasonal products, boutique package decoration, digital accessories and even food & drinks, MINISO has it all.
As with any shopper who is conscious with their budget, MINISO’s prices are relatively affordable but are of high quality.
